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The Managing Uncertainty team is a unique consulting network composed of experts in strategic planning, consumer behavior, drivers and issues, and scenarios and visioning. .

Steve Hirshfeld: Former Vice President of Corporate Strategy and Business Development at Honeywell, Steve is recognized for his expertise and insights in innovation and new business creation.

Noël Marts: Noël specializes in translating insights about people’s beliefs, lifestyles and values into specific business strategy and tactics, and created the Trends function at the Coca-Cola Company.

Greg Schmid: Greg has spent 35 years in forecasting and consulting, heading a research department at the New York Fed and the Strategic Planning Group at the Institute for the Future.

Robert Werner:
Robert founded the first consulting firm in the country to analyze the impact of U.S. and foreign government policy on the U.S. financial markets; and co-founded the economic and financial part of the Gallup (Poll) Organization.

The following are areas in which Managing Uncertainty has particular strength and extensive experience:

Consumer insights and macro trends
Strategic thinking and interconnection of distinct factors
Food, beauty, health and wellness
Sustainability, energy, and natural resources
Globalization, emerging markets and competition
Implications of blurring market and industry boundaries
New retail environments
The global supply chain
Innovation and new technology application
Differentiated industry strategies
Transformational change in organizations



 
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